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What Metrics Has MeasuringU Created?

At MeasuringU®, we don’t just use UX metrics—we create them. But what have we created, and what have we just used or extended? Across our combined careers, we (Jeff and Jim) have published 16 psychometrically qualified UX metrics (both creating original and modifying existing questionnaires) plus a method for combining prototypical usability metrics, and we

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What Makes a Good UX Research Moderator?

Human research moderators aren’t going away. Despite technological advancements, such as remote unmoderated testing (with and without thinking aloud) and AI moderators, a live researcher asking questions to a live person will always be needed. Technological innovations are less likely to render things obsolete than make them more specialized (like Internet > TV > Radio).

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Scatterplot Jitter—Why and How?

Scatterplots are powerful tools for visualizing data, especially when data is continuous and unbounded (or nearly so). For example, Figure 1 shows the relationship between concurrently collected System Usability Scale (SUS) and UX-Lite® data for 40 consumer software products. Figure 1: Example of scatterplot of concurrently collected SUS and UX-Lite data. Examination of the scatterplot

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A Report Card for the Net Promoter Score

Should you use the Net Promoter Score? Maybe, maybe not. We’re not here to debate whether you should use it or not (and you may not have a choice). Instead, we want to use data (rather than opinions) to review and grade 13 claims made about the NPS, some from NPS critics and others from

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UX Practitioners’ Satisfaction with Pay Transparency

Is sharing pay information a good idea? What happens when companies share more about how they pay their people? So-called pay transparency refers to company policies that encourage the sharing of compensation-related information, such as salary ranges, pay scales, and compensation structures. This information may be supplied to current employees, job candidates, or the public.

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Ten Things to Know About the SUPR-Qm

We use our mobile phones a lot. Planning trips, sending money, following our favorite influencers, keeping in touch with friends and family. While it seems commonplace now, the capabilities of our mobile phones and their applications provide a high level of convenience and speed (for better or worse) to our leisure and business. The mobile

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UX Professionals’ Job Satisfaction (2024–2025)

The last couple of years have not been easy for those in the UX profession. With an increase in layoffs and AI disruption, uncertainty has grown about job security and even whether to leave the profession entirely. How has this uncertainty affected the current satisfaction that UX professionals feel about their job? What you do

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UX and NPS Benchmarks of International Banking Websites (2025)

Banking isn’t limited by borders. No matter what language you speak, there’s a universal need to save and access money, check balances, transfer money, and pay people. What’s also universal with digital banking is the inevitable friction caused by security concerns and troublesome user interfaces. While our previous SUPR-Q® benchmark reports have focused on U.S.

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How to Score and Interpret the Five-Item SUPR-Qm V2

We developed the SUPR-Qm® to measure the uniqueness of the mobile app user experience. You can measure mobile apps using technology-agnostic questionnaires such as the UX-Lite® and SUS. But our research and experience suggest that the mobile app experience warrants a tailored questionnaire, like how the SUPR-Q is for websites. People have different expectations for

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The User Experience of AI-Based Chat Software (2025)

AI is rapidly changing. By the time we write about the latest features and performance benchmarks, they are replaced by newer features and benchmarks. But are all those features and benchmarks noticed by users? Perhaps. The speed of change in AI shouldn’t stop us from taking a snapshot of the user experience. Even with rapidly

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Verifying the Stability of the Five-Item SUPR-Qm V2

We developed the SUPR-Qm® in 2017 to measure the quality of the mobile app experience. Its original form had 16 items. That is long for a UX questionnaire (e.g., the SUS has ten and the SUPR-Q® has eight). The reason it had 16 items was that it was developed using a technique called Rasch analysis,

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