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UX-Lite Sample Sizes for Confidence Intervals

The UX-Lite® is an increasingly popular UX metric. There’s a reason for its popularity. It’s a simple two-item questionnaire that measures perceptions of the user experience of any interface (product, app, website). Its two five-point items are combined and scaled to generate an overall score and subscale scores on ease and usefulness from 0 to

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How Much Does Satisfaction Correlate with Ease?

Satisfaction is different than ease of use. But they are both attitudes. We provided the conceptual foundation for what satisfaction is, how it differs from perceived ease of use, and how both can be collected at the overall product level (also called the study level) or at the task level. So, while we know they

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What Are UX Research Deliverables?

As professionals, we’re judged on what we produce. So-called deliverables are the artifacts produced by researchers. But what are UX research deliverables? Deliverables are almost always a digital record of inputs, outcomes, and recommendations in a document or presentation. But delivering documents and presentations fits the description of just about all knowledge worker output, so

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Scatterplot Jitter—Why and How?

Scatterplots are powerful tools for visualizing data, especially when data is continuous and unbounded (or nearly so). For example, Figure 1 shows the relationship between concurrently collected System Usability Scale (SUS) and UX-Lite® data for 40 consumer software products. Figure 1: Example of scatterplot of concurrently collected SUS and UX-Lite data. Examination of the scatterplot

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Ten Things to Know About the SUPR-Qm

We use our mobile phones a lot. Planning trips, sending money, following our favorite influencers, keeping in touch with friends and family. While it seems commonplace now, the capabilities of our mobile phones and their applications provide a high level of convenience and speed (for better or worse) to our leisure and business. The mobile

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UX and NPS Benchmarks of International Banking Websites (2025)

Banking isn’t limited by borders. No matter what language you speak, there’s a universal need to save and access money, check balances, transfer money, and pay people. What’s also universal with digital banking is the inevitable friction caused by security concerns and troublesome user interfaces. While our previous SUPR-Q® benchmark reports have focused on U.S.

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The User Experience of AI-Based Chat Software (2025)

AI is rapidly changing. By the time we write about the latest features and performance benchmarks, they are replaced by newer features and benchmarks. But are all those features and benchmarks noticed by users? Perhaps. The speed of change in AI shouldn’t stop us from taking a snapshot of the user experience. Even with rapidly

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Schools of Thought on Sample Sizes in UX Research

Five users are enough. Or do you need a large sample size to make statistically significant claims? One of the enduring controversies and sources of confusion in UX research concerns sample size. Part of the reason for the confusion is that there are different perspectives; some are more vocal than others. This isn’t different from

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20 Years of MeasuringU:
MUiQ® and an Explosion of Research

Who cares what happened 15 or 20 years ago? While technology changes fast, some of the most important questions in UX research are more enduring. Preparing for the future means understanding the past. We’re celebrating our 20th anniversary at MeasuringU (2005–2025). For us, it’s less about popping the champagne and more about reflecting on how

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Grading Scales for the UX-Lite

If you got 95 out of 100 on your math test, you did well. You knew you had an A. If you scored 50, you knew you probably had an F. But maybe you hoped that enough students did so poorly that the teacher would curve the test to make 50 something more like a

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