Practical Statistics for UX and Customer Research

Course Description

1. Introduction to Data Types (25 min)
2. Confidence Interval Demonstration (12 min)
3. Confidence Intervals: Intro and Rating Scales (48 min)
4. Confidence Intervals: Binary and Time Data (28 min)
5. Hypothesis Testing Demonstration (25 min)
6. Hypothesis Testing Intro (36 min)
7. Hypothesis Testing: Conducting Tests (12 min)
8. Power and Sample Size Estimation: Intro and Problem Discovery (39 min)
9. Power and Sample Size Estimation: Precision (Estimate) (33 min)
10. Power and Sample Size Estimation: Comparison (37 min)
11. Correlation & Regression (29 min)
12. Multiple Regression and Key Driver Analysis (19 min)
13. Multiple Regression and KDA Extended SPSS Example (13 min)
14. Analysis of Variance (24 min)
15. Analysis of Variance Extended Example (13 min)
16. Factor Analysis (31 min)
17. Factor Analysis Extended SPSS Example (9 min)
18. Cluster Analysis (9 min)
19. Cluster Analysis Extended SPSS Example (10 min)