An interface design is not better just because it’s been redesigned. It’s not even better because it’s been redesigned with the user in mind. A user experience is better if design changes lead to a measurably better experience. Maybe it allows users to more effectively complete a task in a way that’s quicker or more satisfying, or accomplish something that wasn’t possible before.
What you’ll Learn:
- How to form a testable hypothesis
- Ways to operationalize a study with the right tasks, metrics and methods
- The importance of randomization to minimize nuisance variables
- Analyzing data to differentiate real change from random noise