Product Description
An analysis of 307 participants on six popular seller marketplace websites: craigslist, eBay, Etsy, Facebook Marketplace, OfferUp, Poshmark.
This report contains UX benchmarks (SUPR-Q, Net Promoter Scores, and UX-Lite), Areas of Improvement, and Key Driver Analysis.
Table of Contents
- Executive Summary
- Study Design Details
- SUPR-Q & NPS Summary
- Key Findings: SUPR-Q & NPS
- Estimated SUS Scores
- UX-Lite
- Overall Website Brand Attitude
- Platform Usage & Past Experience
- Likelihood for Continued Use
- Attitudes for Discontinued Use
- Key Drivers of UX Quality
- SUPR-Qm Mobile App Scores
- Areas for Improvement
- Verbatim Comments & Think Aloud Recordings
- Historical Comparisons (2015 vs 2021)
- Appendix: Demographics
Individual License: provides one person within an organization access to the license.
Site License: provides multiple people within the organization access to the license.
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