UX & NPS Benchmark Report for Wireless Service Provider Websites (2023)

UX & NPS Benchmark Report for Wireless Service Provider Websites (2023)

$1,999.00$3,999.00

Product Description

A retrospective analysis of 523 participants’ experiences using 10 popular wireless service provider websites: AT&T, Boost Mobile, Cricket Wireless, Google Fi, Mint Mobile, Spectrum mobile, Straight Talk Wireless, T-Mobile, Verizon, and Xfinity Mobile.

This report contains UX benchmarks (SUPR-Q, Net Promoter Scores, and UX-Lite), Key Driver Analyses, and Areas of Improvement.

Table of Contents

  • Executive Summary
  • Study Design
  • SUPR-Q & NPS
  • UX-Lite
  • Website Brand Attitude
  • Platform Use
  • Likelihood for Continued Use
  • Key Drivers of UX Quality
  • Mobile Ratings
  • Areas for Improvement
  • Usability Issues (from Think-Aloud Usability Study)
  • Appendix (Demographics)

Individual License: provides one person within an organization access to the license.

Site License: provides multiple people within the organization access to the license.

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