Practical Statistics for User Research 1: Tutorial

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A 2.5 hour tutorial covering two core skills in user research: confidence intervals and comparing means and proportions (e.g. A/B testing). The tutorial reviews the fundamentals of the normal curve and measurement and covers most of the first five chapters of the book Quantifying the User Experience.

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Topics Covered

2.5 hours of instruction which follow the structure of the book from Morgan Kaufmann: Quantifying the User Experience: Practical Statistics for User Research.
  • Fundamentals of Measurement and Statistics
  • The Normal Curve
  • Confidence Interval Overview
  • Confidence Intervals for Rating Scale Data
  • Confidence Intervals for Binary Data
  • Confidence Intervals for Task Time Data
  • Comparing Two Means
  • Comparing Two Proportions
  • 30 Minutes of Practice Exercises

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