Delight

Browse Content by Topic

UX ( 73 )
Methods ( 62 )
Usability Testing ( 52 )
Statistics ( 51 )
Survey ( 36 )
Usability ( 32 )
Benchmarking ( 31 )
Customer Experience ( 28 )
NPS ( 27 )
User Research ( 27 )
SUS ( 22 )
Rating Scale ( 19 )
Net Promoter Score ( 19 )
Sample Size ( 19 )
Usability Problems ( 17 )
Metrics ( 16 )
Measurement ( 15 )
User Experience ( 14 )
Usability Metrics ( 13 )
SUPRQ ( 12 )
Validity ( 11 )
Surveys ( 11 )
Qualitative ( 11 )
Satisfaction ( 11 )
Questionnaires ( 10 )
Navigation ( 10 )
Market Research ( 9 )
Rating Scales ( 9 )
Heuristic Evaluation ( 8 )
Task Time ( 8 )
UX Metrics ( 8 )
SUPR-Q ( 8 )
Task Completion ( 7 )
Reliability ( 7 )
Mobile ( 6 )
Questionnaire ( 6 )
Analytics ( 6 )
Mobile Usability Testing ( 6 )
Six Sigma ( 5 )
Usability Problem ( 5 )
Research ( 5 )
Visualizing Data ( 5 )
UX Maturity ( 4 )
Task Times ( 4 )
Credibility ( 4 )
Loyalty ( 4 )
UX Methods ( 4 )
Confidence ( 4 )
Expert Review ( 4 )
Moderation ( 4 )
Confidence Intervals ( 4 )
Quantitative ( 4 )
Unmoderated Research ( 3 )
PURE ( 3 )
Usability Lab ( 3 )
ROI ( 3 )
Customer Segmentation ( 3 )
Task Metrics ( 3 )
SEQ ( 3 )
Card Sorting ( 3 )
UMUX-lite ( 3 )
Lean UX ( 3 )
Salary Survey ( 2 )
Key Driver ( 2 )
Correlation ( 2 )
Branding ( 2 )
Excel ( 2 )
PhD ( 2 )
Remote Usability Testing ( 2 )
Data ( 2 )
UX Salary Survey ( 2 )
Focus Groups ( 2 )
Findability ( 2 )
A/B Testing ( 2 )
IA ( 2 )
Personas ( 2 )
SUM ( 2 )
Eye-Tracking ( 2 )
Marketing ( 2 )
Summative ( 2 )
KLM ( 2 )
Tree Testing ( 2 )
Cognitive Walkthrough ( 2 )
Tasks ( 2 )
Mobile Usability ( 1 )
Task Completin ( 1 )
PSSUQ ( 1 )
Prototype ( 1 )
Affinity ( 1 )
Z-Score ( 1 )
Perceptions ( 1 )
Five ( 1 )
Software ( 1 )
Problem Severity ( 1 )
Performance ( 1 )
Contextual Inquiry ( 1 )
Information Architecture ( 1 )
NSAT ( 1 )
moderated ( 1 )
Customer effort ( 1 )
Delight ( 1 )
CSUQ ( 1 )
Site Analytics ( 1 )
Moderating ( 1 )
Sample ( 1 )
Facilitation ( 1 )
protoype ( 1 )
Metric ( 1 )
Certification ( 1 )
Crowdsourcing ( 1 )
Competitive ( 1 )
Task Randomization ( 1 )
Margin of Error ( 1 )
Expectations ( 1 )
Effect Size ( 1 )
Test Metrics ( 1 )
Quality ( 1 )
Design ( 1 )
Top Task Analysis ( 1 )
True Intent ( 1 )
Visual Appeal ( 1 )
Conjoint Analysis ( 1 )
Regression Analysis ( 1 )
Segmentation ( 1 )
Formative ( 1 )
Think Aloud ( 1 )
Random ( 1 )
Desktop ( 1 )
Ordinal ( 1 )
User Testing ( 1 )
Errors ( 1 )
Trust ( 1 )
Persona ( 1 )
Unmoderated ( 1 )
In an earlier article, we reviewed five competing models of delight. The models differed in their details, but most shared the general idea that delight is composed of an unexpected positive experience. Or, for the most part, delight is a pleasant surprise. However, there is disagreement on whether you actually need surprise to be delighted. And if you don’t need surprise, then delight is really

Read More