Ordinal

Browse Content by Topic

UX ( 53 )
Usability Testing ( 52 )
Statistics ( 51 )
Methods ( 50 )
Usability ( 31 )
Survey ( 30 )
User Research ( 27 )
Customer Experience ( 26 )
Benchmarking ( 23 )
Sample Size ( 18 )
SUS ( 18 )
Usability Problems ( 17 )
NPS ( 17 )
Rating Scale ( 13 )
Usability Metrics ( 13 )
SUPRQ ( 12 )
Metrics ( 11 )
Qualitative ( 11 )
Net Promoter Score ( 10 )
Measurement ( 10 )
Navigation ( 10 )
User Experience ( 9 )
Task Time ( 8 )
Surveys ( 8 )
Market Research ( 8 )
Task Completion ( 7 )
Heuristic Evaluation ( 7 )
Questionnaires ( 6 )
Mobile ( 6 )
Mobile Usability Testing ( 6 )
Reliability ( 5 )
Usability Problem ( 5 )
Questionnaire ( 5 )
Six Sigma ( 5 )
Visualizing Data ( 5 )
Analytics ( 4 )
Research ( 4 )
Confidence ( 4 )
Task Times ( 4 )
Credibility ( 4 )
Quantitative ( 4 )
Validity ( 4 )
Satisfaction ( 4 )
UX Metrics ( 4 )
Rating Scales ( 4 )
Loyalty ( 4 )
Confidence Intervals ( 4 )
UX Maturity ( 4 )
Moderation ( 4 )
Card Sorting ( 3 )
Expert Review ( 3 )
Unmoderated Research ( 3 )
Customer Segmentation ( 3 )
SUPR-Q ( 3 )
Usability Lab ( 3 )
Lean UX ( 3 )
Task Metrics ( 3 )
ROI ( 3 )
Findability ( 2 )
Summative ( 2 )
Excel ( 2 )
Focus Groups ( 2 )
SEQ ( 2 )
PhD ( 2 )
Remote Usability Testing ( 2 )
Salary Survey ( 2 )
Marketing ( 2 )
Data ( 2 )
SUM ( 2 )
Eye-Tracking ( 2 )
Personas ( 2 )
A/B Testing ( 2 )
UX Methods ( 2 )
Key Driver ( 2 )
Certification ( 2 )
KLM ( 2 )
UX Salary Survey ( 2 )
Cognitive Walkthrough ( 2 )
Correlation ( 2 )
Tree Testing ( 2 )
UMUX-lite ( 2 )
Tasks ( 2 )
IA ( 2 )
Branding ( 2 )
Information Architecture ( 1 )
Moderating ( 1 )
Facilitation ( 1 )
Perceptions ( 1 )
Metric ( 1 )
Contextual Inquiry ( 1 )
Affinity ( 1 )
Task Completin ( 1 )
Site Analytics ( 1 )
Z-Score ( 1 )
Problem Severity ( 1 )
Prototype ( 1 )
Mobile Usability ( 1 )
Performance ( 1 )
protoype ( 1 )
Formative ( 1 )
User Testing ( 1 )
Effect Size ( 1 )
Persona ( 1 )
Segmentation ( 1 )
moderated ( 1 )
Software ( 1 )
Unmoderated ( 1 )
Design ( 1 )
Errors ( 1 )
Trust ( 1 )
Visual Appeal ( 1 )
True Intent ( 1 )
Top Task Analysis ( 1 )
Ordinal ( 1 )
Regression Analysis ( 1 )
Random ( 1 )
Margin of Error ( 1 )
Crowdsourcing ( 1 )
Sample ( 1 )
Five ( 1 )
Task Randomization ( 1 )
Test Metrics ( 1 )
Expectations ( 1 )
Conjoint Analysis ( 1 )
Competitive ( 1 )
Think Aloud ( 1 )
Quality ( 1 )
Desktop ( 1 )
Know your data. When measuring the customer experience, one of the first things you need to understand is how to identify and categorize the data you come across. It's one of the first things covered in our UX Boot Camp and it's something I cover in Chapter 2 of Customer Analytics for Dummies. Early consideration of your data types enables you to do the following:

Read More