Ordinal

Browse Content by Topic

UX ( 73 )
Methods ( 62 )
Usability Testing ( 53 )
Statistics ( 51 )
Survey ( 37 )
Benchmarking ( 32 )
NPS ( 32 )
Usability ( 32 )
Customer Experience ( 30 )
User Research ( 28 )
SUS ( 27 )
Rating Scale ( 22 )
Net Promoter Score ( 21 )
Sample Size ( 20 )
Usability Problems ( 17 )
Metrics ( 17 )
Measurement ( 15 )
User Experience ( 14 )
Validity ( 14 )
Questionnaires ( 13 )
Satisfaction ( 13 )
Usability Metrics ( 13 )
Surveys ( 13 )
SUPRQ ( 12 )
Rating Scales ( 12 )
Qualitative ( 11 )
Navigation ( 10 )
Market Research ( 9 )
Reliability ( 9 )
SUPR-Q ( 9 )
Task Time ( 8 )
Heuristic Evaluation ( 8 )
UX Metrics ( 8 )
Questionnaire ( 7 )
Task Completion ( 7 )
UMUX-lite ( 6 )
Research ( 6 )
Mobile ( 6 )
SEQ ( 6 )
Mobile Usability Testing ( 6 )
Analytics ( 6 )
Six Sigma ( 5 )
Usability Problem ( 5 )
Unmoderated Research ( 5 )
Visualizing Data ( 5 )
Task Times ( 4 )
Confidence ( 4 )
Confidence Intervals ( 4 )
Expert Review ( 4 )
Credibility ( 4 )
Loyalty ( 4 )
Moderation ( 4 )
UX Maturity ( 4 )
Quantitative ( 4 )
UX Methods ( 4 )
Desirability ( 3 )
PURE ( 3 )
Lean UX ( 3 )
Usability Lab ( 3 )
ROI ( 3 )
Card Sorting ( 3 )
Customer Segmentation ( 3 )
Task Metrics ( 3 )
IA ( 2 )
Branding ( 2 )
Tree Testing ( 2 )
Correlation ( 2 )
Tasks ( 2 )
UX Salary Survey ( 2 )
PhD ( 2 )
Key Driver ( 2 )
Prototype ( 2 )
Eye-Tracking ( 2 )
A/B Testing ( 2 )
Salary Survey ( 2 )
Data ( 2 )
Variables ( 2 )
Excel ( 2 )
TAM ( 2 )
Remote Usability Testing ( 2 )
Marketing ( 2 )
Personas ( 2 )
Focus Groups ( 2 )
Findability ( 2 )
KLM ( 2 )
SUM ( 2 )
Summative ( 2 )
Cognitive Walkthrough ( 2 )
Mobile Usability ( 1 )
Contextual Inquiry ( 1 )
Information Architecture ( 1 )
Conjoint Analysis ( 1 )
Site Analytics ( 1 )
Test Metrics ( 1 )
Problem Severity ( 1 )
Desktop ( 1 )
Task Randomization ( 1 )
Expectations ( 1 )
Margin of Error ( 1 )
Competitive ( 1 )
Quality ( 1 )
Design ( 1 )
Microsoft Desirability Toolkit ( 1 )
LTR ( 1 )
Voice Interaction ( 1 )
meCUE2.0 ( 1 )
AttrakDiff2 ( 1 )
UEQ ( 1 )
PSSUQ ( 1 )
CSUQ ( 1 )
moderated ( 1 )
Moderating ( 1 )
NSAT ( 1 )
Customer effort ( 1 )
Delight ( 1 )
Hedonic usability ( 1 )
CUE ( 1 )
consumer software ( 1 )
b2b software ( 1 )
Likert ( 1 )
User-Centred Design ( 1 )
Design Thinking ( 1 )
Meeting software ( 1 )
Cumulative Graphs ( 1 )
RITE ( 1 )
Formative testing ( 1 )
MUSiC ( 1 )
ISO ( 1 )
History of usability ( 1 )
Metric ( 1 )
protoype ( 1 )
Top Task Analysis ( 1 )
Sample Sizes ( 1 )
True Intent ( 1 )
Visual Appeal ( 1 )
Errors ( 1 )
Unmoderated ( 1 )
Effect Size ( 1 )
Software ( 1 )
Ordinal ( 1 )
Segmentation ( 1 )
Persona ( 1 )
User Testing ( 1 )
Trust ( 1 )
Formative ( 1 )
Affinity ( 1 )
Z-Score ( 1 )
Task Completin ( 1 )
Certification ( 1 )
Facilitation ( 1 )
Performance ( 1 )
Perceptions ( 1 )
Random ( 1 )
Think Aloud ( 1 )
Crowdsourcing ( 1 )
Sample ( 1 )
Five ( 1 )
Regression Analysis ( 1 )
Know your data. When measuring the customer experience, one of the first things you need to understand is how to identify and categorize the data you come across. It's one of the first things covered in our UX Boot Camp and it's something I cover in Chapter 2 of Customer Analytics for Dummies. Early consideration of your data types enables you to do the following:

Read More