The time it takes to click on an element on a page is a function of its size (Fitts’ Law). People can only keep 7 ± 2 items in short-term memory (Miller’s Magic Number). When multiple similar objects are presented, people will prefer the most different one (Von Restorff Effect). People like to have laws
You can make graphs in 3D. They change up often banal-looking flat graphs. But is it more than just an aesthetic decision? Does adding a third dimension to bar graphs make it easier or harder for people to interpret? In an earlier article, we reviewed the literature on the use of 3D graphs. There are
UX researchers have developed many techniques over the years for testing and validating their ideas. Here are ten essential methods to learn and employ on your next project. We cover many of these in detail at our UX Bootcamp in Denver. Moderated In-Person Usability Testing: This fundamental technique is used by usability professionals for obtaining
