10 Surprisingly Common But Painful User Experiences

Jeff Sauro, PhD

Technology is the amazing result of humanity’s evolution from self-sufficient hunter-gathering societies to increasingly interconnected social organizations. The specialization of labor has freed-up spare time to invent, improve and inspire. We have all benefited from this evolution.

Yet sometimes you feel like there’s no humanity in some of our online and offline experiences. Inspired by some more general frustrations, we’ve quantified 10 surprisingly common but generally painful experiences you’ve almost certainly encountered.

    Your Cart
    Your cart is emptyReturn to Shop
    Scroll to Top