Product Description
An analysis of 390 participants on eight popular grocery websites: Food Lion, H-E-B, Kroger, Meijer, Publix, Safeway, Walmart, and Whole Foods.
This report contains UX benchmarks (SUPR-Q, Net Promoter Scores, and UX-Lite), Areas of Improvement, and Key Driver Analysis.
Table of Contents
- Executive Summary
- Study Design Details
- SUPR-Q & NPS Summary
- Key Findings: SUPR-Q & NPS
- Estimated SUS Scores
- UX-Lite
- Overall Website Brand Attitude
- Platform Usage & Past Experience
- Likelihood for Continued Purchasing
- Attitudes for Discontinued Use (PMF)
- Key Drivers of UX Quality
- SUPR-Qm Mobile App Scores
- Areas for Improvement
- Verbatim Comments
- Issue Screenshots
- Appendix: Demographics
Individual License: provides one person within an organization access to the license.
Site License: provides multiple people within the organization access to the license.