UX Webinar
20 Years of MeasuringU
Reflecting and affecting UX research for two decades at MeasuringU
Speakers: Jeff Sauro, PhD and Jim Lewis, PhD
Event Date: Wednesday, April 2, 2025
Event Time: 10:00 AM PT
Register Here
Who cares about what happened 10, 15 or 20 years ago? While technology changes fast some of the most important questions in UX research are more enduring. Preparing for the future means understanding the past.
In this webinar we’ll reflect on key moments and topics that shaped the industry and how MeasuringU came to play a major role in the transformation of UX measurement.
In particular we’ll cover timeless topics including Metrics, Methods and Tools, focusing on:
- How do you measure UX? How has that evolved?
- How have UX methods changed?
- What sample size do you need? Why is this still a controversy after over 20 years!?
- How should you analyze data?
- How will AI change (or not) UX research?
Join Jeff and Jim as they provide their perspective on the evolution of UX research measurement and methods since the genesis of MeasuringU.
Register Here


