Data

Browse Content by Topic

UX ( 70 )
Methods ( 61 )
Usability Testing ( 52 )
Statistics ( 51 )
Survey ( 36 )
Usability ( 32 )
Benchmarking ( 29 )
Customer Experience ( 28 )
User Research ( 27 )
NPS ( 27 )
SUS ( 21 )
Net Promoter Score ( 19 )
Sample Size ( 19 )
Rating Scale ( 18 )
Usability Problems ( 17 )
Metrics ( 15 )
Measurement ( 15 )
User Experience ( 14 )
Usability Metrics ( 13 )
SUPRQ ( 12 )
Qualitative ( 11 )
Validity ( 11 )
Surveys ( 10 )
Navigation ( 10 )
Satisfaction ( 10 )
Market Research ( 9 )
Questionnaires ( 9 )
Heuristic Evaluation ( 8 )
SUPR-Q ( 8 )
Task Time ( 8 )
UX Metrics ( 7 )
Reliability ( 7 )
Task Completion ( 7 )
Rating Scales ( 7 )
Mobile Usability Testing ( 6 )
Questionnaire ( 6 )
Mobile ( 6 )
Research ( 5 )
Visualizing Data ( 5 )
Six Sigma ( 5 )
Usability Problem ( 5 )
Analytics ( 5 )
UX Methods ( 4 )
Credibility ( 4 )
Quantitative ( 4 )
Task Times ( 4 )
Confidence Intervals ( 4 )
Expert Review ( 4 )
Loyalty ( 4 )
Confidence ( 4 )
UX Maturity ( 4 )
Moderation ( 4 )
Usability Lab ( 3 )
Unmoderated Research ( 3 )
SEQ ( 3 )
UMUX-lite ( 3 )
ROI ( 3 )
Card Sorting ( 3 )
Customer Segmentation ( 3 )
PURE ( 3 )
Lean UX ( 3 )
Task Metrics ( 3 )
Branding ( 2 )
Data ( 2 )
SUM ( 2 )
Key Driver ( 2 )
PhD ( 2 )
KLM ( 2 )
Eye-Tracking ( 2 )
Summative ( 2 )
Cognitive Walkthrough ( 2 )
Personas ( 2 )
Excel ( 2 )
A/B Testing ( 2 )
Tree Testing ( 2 )
Marketing ( 2 )
Salary Survey ( 2 )
Tasks ( 2 )
Focus Groups ( 2 )
UX Salary Survey ( 2 )
Remote Usability Testing ( 2 )
Findability ( 2 )
IA ( 2 )
Correlation ( 2 )
Affinity ( 1 )
Perceptions ( 1 )
Problem Severity ( 1 )
Performance ( 1 )
Z-Score ( 1 )
Contextual Inquiry ( 1 )
Moderating ( 1 )
Site Analytics ( 1 )
moderated ( 1 )
NSAT ( 1 )
Customer effort ( 1 )
Metric ( 1 )
protoype ( 1 )
Prototype ( 1 )
Mobile Usability ( 1 )
Certification ( 1 )
Facilitation ( 1 )
Information Architecture ( 1 )
Task Completin ( 1 )
Margin of Error ( 1 )
Software ( 1 )
Segmentation ( 1 )
Delight ( 1 )
Ordinal ( 1 )
Conjoint Analysis ( 1 )
Regression Analysis ( 1 )
Visual Appeal ( 1 )
Persona ( 1 )
Design ( 1 )
True Intent ( 1 )
Unmoderated ( 1 )
Effect Size ( 1 )
User Testing ( 1 )
Expectations ( 1 )
Competitive ( 1 )
Random ( 1 )
Think Aloud ( 1 )
Crowdsourcing ( 1 )
Sample ( 1 )
Five ( 1 )
Top Task Analysis ( 1 )
Formative ( 1 )
Trust ( 1 )
Errors ( 1 )
Quality ( 1 )
Test Metrics ( 1 )
Task Randomization ( 1 )
Desktop ( 1 )
People are wary of statistics. And if people think you can show anything you want with statistics, then this cynicism certainly applies to statistics graphs, too. For example, a few years ago the following graphic made its way around the Internet as an example of graphic abuse. Readers balked at what they saw as a misleading graph. It visually depicts a large gap between the

Read More

How concerned should you be with missing responses in your survey? One of the primary concerns with sampling in general is the issue of representativeness. That is, we don't want to sample only happy customers or those who come from large companies instead of small companies if we're trying to make the right decisions about our entire set of customers. Some amount of bias is

Read More