4 Ways to Visualize Website Behavior
By Jeff Sauro, PhD . June 6, 2017 . Tags: Visualizing Data, User Research
In the era of big data, the issue is less about not having enough data, but about deriving enough meaning from the data you have. Techniques and tools that help quickly identify patterns and insights to help improve user experiences are becoming increasingly important. For years we have helped companies benchmark the overall website user experience with the SUPR-Q and granular task experiences using metrics