*Net Promoter, NPS, and Net Promoter Score are trademarks of Satmetrix Systems, Inc., Bain & Company, and Fred Reichheld

Features & Benefits

Product Level and Summary Details for these 20 products

• Adobe Photoshop
• Adobe Reader
• AutoCAD
• Black Board
• DropBox
• GitHub
• Google Calendar
• Go To Meeting
• HootSuite
• iTunes
• McAfee Anti-Virus
• Microsoft Excel
• Microsoft PowerPoint
• Microsoft Word
• Mint
• Quick Books
• Quicken
• Sales Force
• Turbo Tax
• WebEx

• • Net Promoter Scores: Product Net Promoter Scores (promoters, passives, and detractors) by product along with confidence intervals around the sample estimates.

• • Usability Scores: Perceived Usability is a key driver of customer loyalty. The System Usability Scale (SUS) is a standardized usability questionnaire widely used in software usability. The report contains raw SUS scores, converted percentile ranks, and corresponding letter grades.

• • Learnability Scores: A break-out of items 4 and 10 from the SUS questionnaire measures of ease of learning for each product.

• • Referral Rate by Product: The percent of users who were referred to the product by a friend.

• • Retro-Recommend Rate: The percent of users who report having referred the product to a friend in the last 12 months.

• • Promoters Promoting: Not all promoters are created equal. The report also includes an analysis of the percent of promoters by product who also reported recommending the product in the last 12 months.

• The Value of a Promoter: By combing the referral rate, retro-recommend rate, and promoters who recommended, an estimate of the number of promoters needed to generate a new customer is provided for each product. In addition, the lower boundary of the confidence interval is used to generate a conservative estimate which may be better for planning and forecasting.