UX & NPS Benchmark Report for Home Furniture Websites (2024)
UX & NPS Benchmark Report for Home Furniture Websites (2024)
$1,999.00 – $3,999.00
Product Description
Retrospective and task-based study of 360 participants’ experiences using 6 popular home furniture websites: Ashley, Crate & Barrel, IKEA, Pottery Barn, Wayfair, and World Market. After providing retrospective data, 36 participants were asked to go to an assigned website and find a sofa that met specific criteria.
This report contains UX benchmarks (SUPR-Q, Net Promoter Scores, and UX-Lite), Areas of Improvement and a variety of additional metrics for the task-based study (e.g., ease, success, confidence, time on task, total clicks), plus comparison of this new Wayfair data with Wayfair we collected in 2021.
Table of Contents
- Executive Summary
- Study Design
- Retrospective Findings
- SUPR-Q & NPS
- UX-Lite
- Estimated SUS
- Platform Use
- Website Brand Attitude
- Overall Clutter
- Mobile SUPR-Qm & NPS
- Key Drivers of UX Quality
- Areas for Improvement (Usability Issues & Summarized Verbatim Comments)
- Task-Based Study-Level Metrics
- 2021 vs. 2023 Wayfair Comparison
- Appendix (Demographics)
Individual License: provides one person within an organization access to the license.
Site License: provides multiple people within the organization access to the license.
