UX & Net Promoter Benchmark Report for Flower Websites


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Product Description

An analysis of 320 participants on popular flower delivery websites: 1800-Flowers,FTD, ProFlowers and teleflora. This report contains UX benchmarks (SUPR-Q and task-metrics), Net Promoter Scores, and behavioral data from Q1 2018.


Table of Contents

Study Overview
SUPR-Q Scores
Trust & Credibility
Net Promoter Scores
Brand Attitudes
Past Experiences & Visit Frequency
Price Satisfaction & Transparency
Video Observations
What to Improve
Usability Issues Detailed
Click Maps & Heatmaps
2018 to 2017 Perception Comparison
Demographic Details

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