UX & Net Promoter Benchmark Report for Wireless Carrier Websites
UX & Net Promoter Benchmark Report for Wireless Carrier Websites
$899.99 – $1,299.99
Product Description
An analysis of 393 participants on popular wireless carrier websites: AT&T, Verizon, T-Mobile, BT, and Sprint. This report contains UX benchmarks (SUPR-Q and task-metrics), Net Promoter Scores, and behavioral data from Q4 2017.
Table of Contents
Study Overview
SUPR-Q Scores
Usability
Loyalty
Trust & Credibility
Appearance
Net Promoter Scores
Brand Attitudes
Past Experiences & Visit Frequency
Video Observations
What to Improve
Major Usability Analysis
Click Maps & Heatmaps
2012 to 2017 Perception Comparison
Demographic Details
