Table of Contents
Executive Summary
SUPR-Q & NPS Scores
SUPR-Q Subscale Scores
Usability
Loyalty
Trust & Credibility
Appearance
Brand Attitude by Website
Past Purchase Experience Reasons
Reason For Last Visit
What to Improve
Verbatim Comments
Key Drivers of SUPR-Q Scores
Across Retail Industry
By Website
Demographics
Comparison to 2013 Data