Five Reasons to Use Open-Ended Questions
By Jeff Sauro, PhD and Jim Lewis, PhD . January 12, 2021 . Tags: Single Ease Question, Net Promoter Score, Rating Scales, SEQ, NPS
Despite the ease with which you can create surveys using software like our MUIQ platform, selecting specific questions and response options can be a bit more involved. Most surveys contain a mix of closed-ended (often rating scales) and open-ended questions. We’ve previously discussed 15 types of common rating scales and have published numerous articles in which we investigated their measurement properties. Now we turn our